80/20 Sales and Marketing: The Definitive Guide to Working Less and Making More -- Perry Marshall, Paperback

Guided by famed marketing consultant and best-selling author Perry Marshall, sales and marketing professionals learn how to apply Pareto's 80/20 rule specifically to sales and marketing. With a powerful 80/20 software tool (online, included with the book), sellers and marketers uncover how to slash time-wasters; advertise to hyper-responsive buyers and avoid tire-kickers; gain coveted positions on search engines; differentiate themselves from competitors and gain esteem in their marketplace.

Author: Perry Marshall
Publisher: Entrepreneur Press
Published: 8/13/2013
Pages: 23
Binding Type: Paperback
Weight: 0.75lbs
Size: 8.82" H x 5.98" L x 0.71" W
ISBN: 9781599185057

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