{"product_id":"actionable-gamification-beyond-points-badges-and-leaderboards-yu-kai-chou-paperback","title":"Actionable Gamification: Beyond Points, Badges and Leaderboards -- Yu-Kai Chou, Paperback","description":"\u003cstrong\u003eThe new era of Gamification and Human-Focused Design optimizes for motivation and engagement over traditional Function-Focused Design. Within the industry, studies on game mechanics and behavioral psychology have become proliferate. However, few people understand how to merge the two fields into experience designs that reliably increases business metrics and generates a return on investment. Gamification Pioneer Yu-kai Chou takes readers on a journey to learn his sixteen years of obsessive research in creating the Octalysis Framework, and how to apply the framework to create engaging and successful experiences in their product, workplace, marketing, and personal lives.\u003c\/strong\u003e\u003cp\u003e\u003cstrong\u003eAuthor:\u003c\/strong\u003e Yu-Kai Chou\u003cbr\u003e\u003cstrong\u003ePublisher:\u003c\/strong\u003e Createspace Independent Publishing Platform\u003cbr\u003e\u003cstrong\u003ePublished:\u003c\/strong\u003e 4\/14\/2015\u003cbr\u003e\u003cstrong\u003ePages:\u003c\/strong\u003e 506\u003cbr\u003e\u003cstrong\u003eBinding Type:\u003c\/strong\u003e Paperback\u003cbr\u003e\u003cstrong\u003eWeight:\u003c\/strong\u003e 1.48 lbs\u003cbr\u003e\u003cstrong\u003eSize:\u003c\/strong\u003e 9\" H x 6\" L x 1.13\" W\u003cbr\u003e\u003cstrong\u003eISBN:\u003c\/strong\u003e 9781511744041\u003c\/p\u003e","brand":"Flowerburst","offers":[{"title":"Default Title","offer_id":50763754504496,"sku":"9781511744041","price":22.21,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0879\/2712\/8368\/files\/9781511744041_29da4f22-f29f-4e46-b68c-82fb0cb0ff94.jpg?v=1775328274","url":"https:\/\/flowerburst.co\/products\/actionable-gamification-beyond-points-badges-and-leaderboards-yu-kai-chou-paperback","provider":"Flowerburst","version":"1.0","type":"link"}